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The Hilton brand team faced a substantial event in Las Vegas, with a pressing need to captivate and inspire a diverse audience, including general managers, owners, travel agents, and potential investors.
With the task of highlighting three distinct luxury brands – Waldorf Astoria, LXR, and Conrad – the challenge lay in crafting a single dynamic opening video that artfully conveyed the individual value propositions, aesthetics, and personalities of each brand. Through seamless collaboration with designers, copywriters, and a music services agency, I expertly wove together these brand narratives with finesse, delivering a compelling message that earned a well-deserved standing ovation.
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creative director
editor
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agency: Fifteen4
copywriter: Justin Klugh + Ali Royals
editor: Tyler Boyd
animator: Adam Bender
sound: Defacto
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